Industry Experience
- Branding designer and marketing professional, Inventory assistant (CO-OP) -
RYOBI Doorware China (May, 2023 – Present)
In this capacity, my responsibilities encompass overseeing a comprehensive soft rebranding initiative for the company, which includes the development of a new corporate website and the creation of promotional materials and assets for forthcoming exhibitions. Furthermore, I hold the pivotal role of driving the company's expansion into a new retail sales market.
- Social Media Coordinator, Conestoga College (Work Study) -
conestoga college institute of technology and advanced learning (October, 2020 – May, 2021)
As a Social Media Coordinator, my role encompasses various responsibilities, including designing on-screen promotional materials with a focus on motion graphics. I also actively engage with our audience by attending and leading small focus group meetings, gathering valuable insights to shape our social media strategies. Additionally, I contribute to student engagement projects, working collaboratively to create content that resonates with our target demographic, fostering a sense of community and connection within our online platforms.
- UX/UI, branding designer (Self-employed) -
Kitchener, ON (2019 – Present)
In my capacity as an independent designer, I have offered a range of services, specializing in web design and branding solutions. I have had the privilege of working with notable clients in Ontario, including "Royal Power" and "Omnias" (accessible at https://www.omnias.ca/).